This morning I learnt abour sIFR, the Flash tool that lets you put text in any font possible without ruining your HTML or busting your browser! There are lots of advantages to this. First, this technique gives the browser several options for rendering your content. If you’ve got Flash installed then it shows the custom designed font. If it doesn’t, then you get alternate (standard font) text. This is more fault tolerant than turning your nicely fonted text into graphics and then having them load (slowly), not register in SEO stats as well, and default to (non-semantic) image alt’s if they don’t render.
Mike Davidson offers a great Overview of sIFR article, and Design Intellection gets down to the nitty gritty’s of implementation.
